Recently we talked about promoting your photography business on social media. A key part of promoting yourself as a professional photographer is about showcasing your work. We’ve mentioned before about the importance of watermarking your images, but did you know how easy it is to do?

Smart Photo Editor has the perfect tools for doing just that, and making it easy to repeat, over and over. With the recent introduction of Smart Photo Editor Studio edition, it’s now a Photoshop plugin, and it’s even easier to integrate this as part of your usual work flow.

Here are 7 steps to creating your preset watermark for your images;

  • Choose your image.

  • For this example, we're using a stock photo from Shutterstock.com. The photographer here was Stokkete.

  • Choose the Text tool from the toolbar on the right.

  • Enter your text and choose your font size and color.

  • As a watermark, white or grey works best. Adjust the size and angle of your text; you may want to have it running diagonally across your image.

  • Set the opacity.

  • By making the watermark translucent you can layer it over the subject of the image without detracting from the image itself. This will stop unscrupulous people from cropping the watermark out of the image.

  • Once you have finished making edits, right click on the effect tab at the top right of the screen and choose "Save Preset or Publish"

  • Choose a name and description for your new effect, and tag it for your own use only.

  • You can now save this effect as a favorite so that you'll be able to add it to any image with only 2 clicks.

Finally

You can also ‘Batch Apply Effect’, so that when you have created your watermark effect, you can then apply it to a whole batch of images from a particular photo shoot. (Select the option from the File menu, but not available in the Studio Edition, when using as a Photoshop Plugin.)

Watermarking your images is essential if you want to share your images on social media, or on your own blog or website. Inevitably, if you post your images online, people will want to share them, and they will do, whether they credit you or not. By watermarking your images, you can ensure that they have to credit you.

If you are creating professional portraits with photo editing, you want to be recognized as the photographer and the photo editor too, so you should ensure that your work gets credited back to you. If you are posting your images on a website for customer proofing, even if there is password protection for the customer, you should still have a watermark on your images.

Anthropics are announcing the launch of their new photography software, the Studio edition of Smart Photo Editor, which allows integration as a Photoshop Plugin. Check it out here.

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